Résumé

Education

RMCAD 1995 — 1997 Denver, CO BFA in Advertising & Graphic Design

Pratt Institute 1992 – 1994 Brooklyn, NY Studied Printmaking & Book Arts

Professional Experience

Senior UX Architect Satsyil Corp. Jan 2022 - Present Remote

• Translating user requirements into wireframes and mockups that lead to intuitive user experiences.
• Developing new user-facing features and reusable components.
• Ensuring the technical feasibility of UI/UX designs.
• Optimizing application for maximum speed and scalability.
• Providing documentation and recommendations for the acceptance or mitigation of any issues and risks associated with requirements, proposed systems, solutions, development, designs, plans, and timelines.
• Delivering detailed designs and components to the development team and refine as necessary during product sprints.
• Identifying design problems, develop elegant solutions, and justify design decisions eloquently.
• Collaborating closely with the engineering team to align with platform best practices and implementation details.
• Creating and maintaining style guides and UI pattern libraries.
• Creating user flows, detailed wireframes, prototypes and other interaction design artifacts.
• Designing screen layouts, interaction flows, mockups/prototypes.

Senior UX Designer Unum (via Modis) Sep 2021 – Dec 2021 Remote

• Designed graphics, mock-ups, and prototypes for both new and existing web applications focused on behavioral health.
• Led cross-functional teams to understand the customer need and created software solutions that are easy to use and provided a highly engaging experience.
• Worked with front-end developers to create a solution on target and be built with existing technologies.
• Applied visual design concepts such as page layout, grids, responsive break points, prioritization of information, usage of color palettes, proximity, contrast, and font stack usage.

UX Designer III Amazon (via Aditi Consulting) Mar 2020 – Sep 2020 Remote

• Worked for Seller Central Pricing at Amazon.
• Designed features to provide a streamlined workflow for Sellers to manage the complexity of setting pricing rules for products in multiple countries, while still giving them plenty of flexibility in customizing their settings.
• Led usability research studies with Sellers to measure engagement and adoption of Pricing features.
• Created internal and external landing pages as well as marketing email templates to provide Sellers with more information about Amazon Seller Central Pricing tools.
• Iterated and released feature improvements to the Pricing Dashboard to make it easier for Sellers to understand which pricing actions they should take.

UX Designer Google (via NTT Data) Jul 2019 – Mar 2020 Bellevue, WA

• Worked for the People & Sharing team at Google.
• Designed, iterated, and released features and experiences across multiple surfaces to help users manage their personal information across Google with transparency and control.
• Effectively and creatively applied Google design guidelines to product and feature designs to meet user needs, as well as developed corresponding design specs.
• Collaborated with framework team (design, prototype, and research) to assess, explore, and evolve detailed design patterns and components across multiple products.
• Designed wireframes, detailed mocks, and interactive prototypes for rapid iteration and user research.

UX Designer III Athenahealth (via Infobahn Softworld Inc) Oct 2018 – Apr 2019 Seattle, WA

• Worked at Athenahealth (formerly GE Healthcare).
• Led team sprints to develop internal UI library leveraging Google Material Design.
• Developed Sketch library of UI components for application mockups based on WCAG accessibility guidelines.
• Delivered detailed wireframes and any other documentation to development teams.
• Provided usability studies to support and/or explore design decisions.
• Collaborated and negotiated feature delivery based on user need versus engineering time.

Senior UX Designer III Samsung Electronics America Jun 2015 – Sep 2018 Bellevue, WA

• Designed UI/GUI applications with North American carriers (i.e., AT&T, Sprint, T-Mobile, Verizon) for all Samsung devices including smartphones, tablets, and wearables:
  • Call Protect (AT&T)
  • DIRECTV Remote (AT&T)
  • NumberSync (AT&T)
  • Setup Wizard
  • Visual Voicemail (AT&T, T-Mobile)

Senior UX Designer Boeing (via Volt) Oct 2014 - May 2015 Greater Seattle Area

• Worked with Boeing Commercial Airplanes.
• Led UX activities to recommend, design, develop, and document UI design for commercial aircraft BI automation tool.
• Evaluated current application to identify and guide heuristic recommendations.
• Interfaced with probable system users to validate usability solutions.
• Identified users within all levels of Boeing personnel to construct key user scenarios.
• Designed hi-fidelity wireframes of application.
• Presented wireframes to Key Stakeholders for feedback and iteration.
• Created visual design guidelines of final wireframes for development team.
• Developed HTML prototypes to test key screens.
• Coordinated with development team for fit and finish of final product.

International Creative Director Allrecipes.com Mar 2014 - Sep 2014 Seattle, WA

• Responsible for overall site architecture, site flow, interaction design, advertising product design and integration, visual design, and brand guidelines.
• Responsible for the visual and user interface design for international digital sales and platforms.
• Managed visual designers to support the production of advertising collateral, advertising products, and editorial projects.
• Worked with Editorial to ensure that site UI and UX support taxonomy and content strategies.
• Worked with Product and Development to ensure that site UI and UX support SEO and product strategies, and that designs support technical strategies and protocols.
• Worked with Sales to understand advertiser needs and generated creative solutions to bring to market.
• Collaborated with US Creative and Brand teams to ensure consistency in brand execution, sharing best practices and leveraging company assets.

Senior UX Designer Microsoft (via Pactera) Jan 2013 - Mar 2014 Bellevue, WA

• Worked with the Commerce and Billing team at Microsoft.
• Converged Microsoft Billing Account Management information architecture and visual design with Microsoft Account into one portal.
• Generated design ideas, conceptualizing, designing and implementing prototypes, mock ups, task analysis, personas, user flows, wireframes and style guides.
• Presented and sold designs to product group, understanding customer needs and motivations and integrated them into product design to contribute to user features and functionality.
• Followed the Microsoft design language and utilized industry design standards and best practices to define and implement design criteria, design guidelines and design specifications.

Senior Product Design Manager T-Mobile (via Rylem Consulting) Sep 2012 - Dec 2012 Bellevue, WA

• Responsible for managing Entertainment, Security & Protection Cloud Services, and On-Device Marketing applications in T-Mobile branded services.
• Led a virtual team of creative professionals to develop product and service design solutions.
• Met business goals and brand guidelines while staying within technical constraints.
• Presented work to senior leaders across the organization, gaining acceptance of program objectives, strategy, and creative executions.
• Advocated for customer needs and integrating user research in the design process.
• Determined the resources needed to achieve program goals and delegating responsibilities accordingly.
• Developed project priorities, milestones, deliverables, and timelines.
• Established and evangelized design strategy and process with our business stakeholders.
• Planned and controlled budget expenditures.
• Sourced and managed a creative talent pool of agencies and contractors.
• Conducted agency reviews, negotiating costs and work schedules.
• Established a consistent design language across all T-Mobile branded services: developing color palettes, layout guidelines, type systems, and interaction patterns.

Senior UX Designer XBOX (via Insight Global) Mar 2011 - Aug 2012 Bellevue, WA

• Conceptualized, designed, developed, and executed design projects for XBOX console and web properties.
• Created wireframes, concepts and design specs.
• Developed conceptual strategies and implementing graphic programs for various promotional campaigns: game launches, seasonal promotions, special events, franchise packaging, and channel and branding initiatives.
• Worked with marketing staff and producers to create on-brand design concepts.
• Maintained quality/brand control for all elements created by design department.

Corporate Creative Director Sesame Communications Nov 2009 - Mar 2011 Seattle, WA

• Managed $10m brand portfolio in the dental technology industry.
• Directed efforts of creative projects for the company.
• Collaborated with leadership across the company to define brand strategies.
• Contributed to new business development and marketing efforts.
• Developed and growing client relationships.
• Translated business objectives into compelling design strategies.
• Defined and managed market positions and strategies for the corporate parent brand, its umbrella brand of services, each individual service, and speaker bureau.
• Created electronic and printed marketing communications for corporate brand, its umbrella brand of services, each individual service, and speaker bureau.
• Redesigned and redeveloped the corporate website to present company brands as well as support the needs of individual departments.
  • Met with stakeholders and company leadership to gather requirements.
  • Delivered project plans with schedules and budgets.
  • Catalogued website directory and pages.
  • Developed new sitemap, business workflows, and page wireframes.
  • Designed concept and creative direction website; developed site using progressive enhancement technique with XHTML and CSS3.
  • Attracted more traffic to company website by improving the content writing that raised Search Engine Optimization rankings and results.
• Created a brand guide and style manual to document the brand strategies, company lexicon, as well as brand examples in collateral and presentations.
• Presented corporate brand and thought leadership internally.
• Educated sales team with influential brand strategies to shorten their sales cycle.